Search Engine Optimization Basics

SEO Training Seminar

Want to have a better grasp of search engine optimization (SEO) basics and how SEO can impact your website’s placement in the search results? Want to do your own SEO? The Tap-In SEO Training Seminar will teach you the basics of search engine optimization.

You will learn:

1. How a search engine works.
2. How a search engine evaluates your website.
3. How to make it easier for a search engine to find your site.
4. Why keyword research is the first step to SEO success.
5. How to conduct keyword research.
6. Basic On-Page SEO measures you should employ.
7. Why your website pages should link to each other.
8. How backlinks can enhance your website’s search engine ranking.
9. How to create a list of websites to target for backlinks.
10. How to add backlinks to your site without getting penalized by Google.
11. How to monitor your SEO efforts for free with Google Analytics.

Plus, your search engine optimization basics session can be customized…

The SEO Training Seminar described above covers the search engine optimization basics most clients want to know about. However, if you or your group wish to target other aspects of SEO, I would be happy to customize the session to reflect your specific requirements.

Book Today

To book a Tap-In SEO Training Seminar and learn the basics of search engine optimization, email mike@tapinmarketing.ca.

Gain valuable insight with Marketing Training Seminars from Tap-In. Make your website more Google-friendly with search engine optimization (SEO) basics. Discover how to blog for business and drive more traffic to your website. Learn how to use social media for business.